Restorative Dentistry Blog

Five ideas to improve practice marketing

While most dentists like acquiring new patients, not all enjoy all the legwork that goes into marketing their practice. Here are five simple tips to improve your marketing efforts that don’t require a substantial commitment of money or time. 1. Encourage patients to engage on your social media pages An interactive social media page is […]

Tips for hiring a digital marketing agency

Marketing a dental practice these days requires quite a different skill set than it used to. While traditional marketing techniques still have a place in your marketing plan, digital approaches are quickly becoming key to driving new patients through your doors. For many practices, hiring a digital marketing agency is a quick and easy way […]

5 Facebook tips for dental practices

Love it or hate it, Facebook is an important marketing tool in today’s connected world. Approximately two-thirds of all Americans are on Facebook, including many of your patients. Here are five tips to help your practice connect with patients on Facebook. 1.  Fill out your business page thoroughly There are two big reasons to fill […]

Elements of a good practice website

A dental practice’s website should not be looked at as an afterthought. From banking to shopping to booking airline tickets, your patients are accustomed to getting things done online and they expect to communicate with their dentist in the same way. Here are some tips for having a website that your patients will value. Clear […]

Making your website a great user experience

In a world where people expect to be able to do everything online, optimizing your practice’s website for a great user experience is a good way to delight your patients and help differentiate your practice from the competition. Here are a few simple things you can do. Make your website easy to find Most internet […]

If you need to let a member of staff go

A downside to running your own practice is that sometimes you’re forced to let one of your team members go. Here are some tips to make this challenging aspect of owning a business a little easier. Document everything in advance As soon as a team member enters your practice’s disciplinary protocol, begin to document every […]

Texting best practices

Struggling to reduce no-shows at your dental practice? Maybe you need to send reminder messages through text. Texting is cheap, easy and it is many patients’ preferred method of contact. Take advantage of the smartphone craze Did you know that the average American checks their phone every twelve minutes? While this might not be good […]

5 tips for a successful dental partnership

Co-owning a dental practice is a popular way to have your own business without taking on the full brunt of financial responsibility. Along with sharing expenses, there are other benefits to co-owning a practice: It’s easier to take time off. Your partner can manage the practice and cover some of your patients while you’re away. […]

Building a strong culture in your dental practice

Weak office culture can hinder productivity and can even be sensed by patients. One of the top causes of a weak culture is a divide between leaders and their staff. Leveraging gratitude and appreciation is an easy-to-implement approach for establishing a strong cohesive team. Appreciation is important Feeling that your efforts are appreciated is a […]

Hiring an office manager

Finding an office manager who fits your culture can make a big difference to the success of your practice. Here are some simple tips to help make that happen. It goes without saying that you won’t hire an office manager who doesn’t possess the relevant skill set and work experience to do the job but […]