Restorative Dentistry Blog

As the leader of your front-end team, the office manager at your practice plays an important role in your business. From training an effective staff to managing patient flow and overseeing the day to day operation of the practice, an office manager speaks for you while you’re in the operatory. Here are a few training […]

The learning curve for running your own dental practice can be long. Learning how to hire employees and build a great team is one very important element. Follow these simple guidelines to help with that process.

Higher than average overhead costs can cut into your earnings and make it difficult to upgrade equipment, purchase new technology, invest in marketing or save for the future. If you suspect overhead costs are too high at your practice but can’t seem to find the leak, here are five areas to investigate and solutions for […]

Patients that don’t confirm their appointments add unwanted stress to your dental practice and might disrupt workflow for an entire day. Here are a few ideas for what to do when emails, phone calls, messages and texts have been ignored.

While most dentists like acquiring new patients, not all enjoy all the legwork that goes into marketing their practice. Here are five simple tips to improve your marketing efforts that don’t require a substantial commitment of money or time. 1. Encourage patients to engage on your social media pages An interactive social media page is […]

Marketing a dental practice these days requires quite a different skill set than it used to. While traditional marketing techniques still have a place in your marketing plan, digital approaches are quickly becoming key to driving new patients through your doors. For many practices, hiring a digital marketing agency is a quick and easy way […]

Love it or hate it, Facebook is an important marketing tool in today’s connected world. Approximately two-thirds of all Americans are on Facebook, including many of your patients. Here are five tips to help your practice connect with patients on Facebook.

A dental practice’s website should not be looked at as an afterthought. From banking to shopping to booking airline tickets, your patients are accustomed to getting things done online and they expect to communicate with their dentist in the same way. Here are some tips for having a website that your patients will value.

In a world where people expect to be able to do everything online, optimizing your practice’s website for a great user experience is a good way to delight your patients and help differentiate your practice from the competition. Here are a few simple things you can do.

A downside to running your own practice is that sometimes you’re forced to let one of your team members go. Here are some tips to make this challenging aspect of owning a business a little easier.